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Lead the change: Evolve pharmacy benefits for tomorrow

The pharmacy benefit model is evolving. Here’s why—and how you can lead the way

woman at pharmacy counter

Why pharmacy benefits must evolve

Pharmacy benefits have played a critical role in managing drug costs for decades. But today’s environment—defined by rising spend concentration, complex therapies, and heightened expectations for transparency—demands a more adaptive approach.

Employers are increasingly seeking pharmacy benefit strategies that reduce volatility, improve clarity earlier in the experience, and better align affordability with access and outcomes.

Evernorth SignatureSM Pharmacy Benefits is responding to this shift by evolving pharmacy benefit design—building on decades of innovation while reimagining how affordability, access, and experience work together. Change won’t happen overnight, but starting now is critical for long‑term sustainability.

Learn more about Evernorth's new model

pharmacist on phone
video

Bringing greater clarity to health care costs

Ashley Holzworth-Nash, Pharm D, Vice President, Evernorth Product Strategy and Solutions shares how we are helping members make more informed care decisions through greater price transparency, personalized guidance, and tools that simplify affordability.

Employers want simpler and more transparent pharmacy benefits

Recent Evernorth and Penta Group research found 92% of employers agree that rebate-free pharmacy benefit models improve transparency of prescription drug pricing. 

Learn more key research insights

Affordability is about predictability—not just cost

As cost pressures intensify and drug trends accelerate, employers are reassessing what affordability really means. Increasingly, affordability is less about chasing the lowest number and more about creating predictability, stability, and confidence in benefit design decisions.

This shift reflects a growing recognition that volatility itself has become a strategic risk—one that affects not only cost, but experience, trust, and long‑term sustainability.

Read below to learn how evolving pharmacy benefit models are helping consultants give clients more confidence in an increasingly volatile market.

Man with pharmacist
A more transparent approach to pharmacy benefits

Explore how evolved pricing models can deliver greater predictability, clearer economics, and aligned incentives for employers and consultants.

Download the interactive guide

A broader market perspective on affordability

For a broader lens on the forces shaping affordability, Brian Evanko, President and Chief Operating Officer of The Cigna Group®, shares his perspective on U.S. health care dynamics—including pharmacy benefits and patient care—and what these shifts mean for benefit decision‑making.

Brian Evanko headshot

Transformative pharmacy strategies
for a changing market

Lowering costs in a high-stakes drug environment

Just 10% of branded medications drive 88% of pharmacy costs, creating an unsustainable cost curve for employers.1

Improving transparency to build trust

61% of employers with 500+ employees are are actively considering alternative strategies for providing or managing pharmacy benefits, motivated by increasing costs and a need for improved transparency and oversight.2

Supporting local pharmacies as frontline health partners

Nearly 90% of the U.S. population lives within five miles of a pharmacy, making local pharmacies among the most accessible health care resources in the country.3

Key consultant takeaway:

Today’s leading consultants help clients navigate rising pharmacy complexity through sustainable cost strategies, transparent partnerships and integrated community care solutions that drive better outcomes.

Health Unscripted podcast: A new era in pharmacy benefits

Hear from Adam Kautzner how pharmacy benefits models are evolving to improve affordability and transparency—and what this means for employers.

Watch now

The future of pharmacy benefits isn’t just about managing drug costs

—it’s about restoring trust, empowering patients, and delivering measurable health and economic value. These changes take time, but starting now is critical for sustainability.

Explore how Evernorth’s pharmacy benefit model is evolving to deliver more predictable affordability.

patient picking up meds

Questions? Contact our team.

Sources

  1. Association for Accessible Medicines, 2025 Savings report. 2025.
  2. Mercer, Employers are evaluating alternatives to traditional PBM contracts. 2025.
  3. Evernorth, Transforming pharmacy reimbursement to strengthen community health. 2025.