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How market insight becomes meaningful outcomes

See how listening to consultants, clients, and the market helps Evernorth® Health Services identify meaningful needs and design solutions around clear outcomes.

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From market need to meaningful solution

Affordability, member experience and clinical outcomes are closely connected. Hear Evernorth product leader, Kasey Raetz, PharmD, share how market insights help shape solutions—and keep the focus on what each solution is designed to deliver. 

Your client conversations are shaping what comes next

Across the market, several priorities continue to surface as employers consider where their benefits strategies need to evolve.

Wellness and prevention

Employers are considering how benefit strategies can support earlier, more proactive care.

Cost predictability

Continued affordability pressure is increasing the need for greater visibility into cost drivers and more predictable performance.

Connected experiences

As benefits become more complex, employers are looking for simpler, more connected ways for members to navigate care and support.

These themes are grounded in existing consultant-facing trends materials, which address clearer visibility into health care spending, cost predictability, digital navigation, more integrated experiences, and a shift toward earlier, more proactive care.

From market signal to meaningful solution

Innovation starts by listening. Consultant feedback, client input and broader market signals help identify the challenges affecting plans and members. From there, teams use utilization data, trend metrics, clinical expertise, and operational input to validate the need and determine where a new approach can make a meaningful difference.

Listen

Hear directly from consultants, clients and the market about the challenges affecting plans and members.

Validate

Use utilization data, trend metrics, and clinical expertise to understand the need and determine its broader relevance.

Design

Build around a clear objective while considering implementation, enrollment, and the member experience from the start.

Measure

Assess performance against the solution’s intended goal—whether the primary focus is affordability, experience, or clinical outcomes.

The goal is not innovation for innovation’s sake. It’s turning meaningful market needs into solutions designed around a clear objective.
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When market needs evolve, solutions evolve with them

The challenges your clients are navigating can help identify where innovation is needed. These examples illustrate how specific market needs can inform solution development across Evernorth.

Market needs and illustrative responses:

Rising GLP-1 utilization and affordability GLP-1 management options

Increasing care complexity: Specialty and oncology support

Fragmented navigation experiences: Navigation capabilities

Demand for convenient care access: Virtual care solutions

See the need. Shape the solution.

Together, these examples illustrate the approach: listen for meaningful market needs, validate where those needs have broader relevance and design toward a clear objective for clients and members.

The market context itself is supported by existing consultant materials, including GLP-1 cost pressures, specialty care complexity, fragmented benefits experiences, and increasing demand for digital navigation and convenient care experiences.

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coming soon
What are employers prioritizing next?

Look for our upcoming buyer trends research exploring the challenges and priorities shaping health care strategy today—and what they could mean for the conversations you’re having with your clients.

Questions? Connect with our team.